Texas Campaign Strategy. Proven Results.
Strategy Built
To Win.
Data To Victory helps candidates, political organizations, ballot campaigns and public affairs efforts compete in tough environments across Texas.
From the first strategic decision through Election Day, we combine experience, voter data, targeting, direct mail, media and disciplined campaign execution.
Political and Campaign Experience
Based and Texas Focused
Campaign Experience
Campaign Expertise
Built For Real Campaigns
Campaigns Move Fast. Your Strategy Has To Move Faster.
Elections rarely provide the luxury of unlimited time, unlimited money or perfect circumstances.
Data To Victory helps campaigns make better decisions about where to compete, which voters matter, what message can move them and how campaign resources should be deployed.
We bring the strategy, tools and execution together so campaigns can stay focused on winning the race in front of them.
What We Do
Campaign Services
Integrated political consulting built around the needs of each race, issue and electorate.
General Consulting
Strategic planning, campaign management and experienced guidance from launch through Election Day.
Direct Mail
Targeted political mail built around message, timing, voter audience and campaign objectives.
Media Buying + CTV
Strategic placement designed to reach the right voters across traditional, digital and connected media.
Ballot Initiatives
Strategy for bonds, propositions and public measures from voter education through Election Day.
Advertising + Production
Persuasive campaign creative developed for mail, digital, video and integrated voter contact.
Data + Targeting
Voter universes and targeting strategies designed to focus campaign resources where they matter.
Running A Campaign?
Start With The Strategy.
Candidate campaign, bond election, ballot initiative or public affairs effort, every successful operation begins with a clear understanding of the electorate, the message and the path to victory.
Talk With Data To Victory →Proven Results
Selected Wins
Campaign experience across local government, public safety, education and county races throughout Texas.
Bond Passed
Three City Council Candidates Elected
Three Commissioners Elected
Three City Council Candidates Elected
District Attorney Elected
Collective Bargaining Passed
Our Approach
How We Build A Winning Campaign
Understand The Race
Define the electorate, political environment, resources, vulnerabilities and realistic path to victory.
Build The Right Universe
Use voter data and campaign objectives to identify the audiences that matter and determine where resources belong.
Develop The Message
Build a clear campaign narrative that gives voters a reason to support the candidate or issue.
Reach The Voter
Coordinate mail, media, digital communications and voter contact around the campaign strategy.
Execute With Discipline
Manage timing, resources and campaign activity with Election Day always driving the calendar.
Finish The Campaign
Adjust as conditions change, stay focused on the vote goal and carry the strategy through Election Day.
Leadership
Meet Mike Stevens
Founder · Data To Victory
Three Decades In Texas Politics.
Mike Stevens brings more than 30 years of experience in political campaigns, printing, communications and voter contact.
His work spans candidate campaigns, municipal elections, county races, public safety issues, bond elections and ballot initiatives across Texas.
That experience gives Data To Victory a practical approach to campaigning: know the numbers, understand the electorate, develop the right message and execute the plan.
Talk With Mike →Start A Conversation
Tell Us About
Your Campaign.
Running for office? Preparing a ballot campaign? Building a public affairs effort? Give us a little information about what you’re working on.